Cars Yeah with Mark Greene

Brian Scotto is the co-founder and Chief Creative Officer of Hoonigan Industries as well as Creative Director on Ken Block’s ultra-viral Gymkhana Series. He first turned his childhood obsession with fast cars into a media profession as an automotive journalist. He served as Editor-in-Chief for three different enthusiast titles, including the award-winning 0-60 Magazine, which he founded. After working with Ken Block’s marketing team, Brian helped to form Monster World Rally Team (now the Hoonigan Racing Division). It's Brian's creative storytelling approach that has grown the company into what it is today while creating the attitude and authenticity that has made Hoonigan a subculture of its own.

Direct download: 955_Brian_Scotto.mp3
Category:general -- posted at: 2:00am PDT