John Larson is the CEO of Bestop, the largest manufacturer of soft tops for Jeep Wrangler and CJ’s in the world. They are the sole supplier of factory soft tops for Jeep Wranglers since 1986. They have a long history of innovative and high-quality products. John worked at General Motors Corporation in several significant positions including General Director of Finance for U.S. Sales and General Manager of the Buick, Pontiac, and GMC Divisions. He was the CEO of Escort, a leading manufacturer of radar detectors and other automotive electronics accessories. John’s lectured at Purdue’s Krannert School of Management’s Executive Leadership series and is a guest lecturer at Northern Illinois University’s School of Business. He also serves as the Lead Director for the Board of KAR Auction Services, voted a top public company in Indiana.

Bill Atalla is the founder of Autoinformant, a social network for automotive enthusiasts. Often referred to as the “Facebook for Cars”, Autoinformant is building a powerful and growing community connected by a passion for cars helping others grow their interests. You create your own profile, build shareable pages for your cars, discover customized content based on your individual interests, and connect with like-minded automotive enthusiasts. Bill is also the Chairman and CEO of Tristrata, an internet software security company that provides comprehensive information security solutions for Fortune 500 corporations and governments worldwide. His 35 plus year career has focused in starting, building, and leading companies in diverse industries. Bill is also a life long classic car and auto racing fan.