Cars Yeah with Mark Greene

Sue Callaway is an entrepreneur, award-winning journalist, and author, media marketing pioneer, and automotive insider. She has built and transformed global brands for Time Inc., Wenner Media, Hearst Magazines, co-founded Fortune’s Most Powerful Women Summit and innovated marketing and content platforms for brands from Esquire and Jaguar to TrueCar and THE AUTO 100. She is the founder and CEO of Glovebox Media, a boutique agency dedicated to bringing brands’ best stories to life, growing loyalty and driving engagement and transactions. Previously, she was EVP, Editorial Director at Edelman, where she oversaw content strategy and creation, and crisis and media training for global clients including Nissan/INFINITI/Datsun, HP, Bridgestone, and man others. Sue was the Senior Editor, Automotive, for Time Inc. overseeing the automotive industry coverage – digital, video, and print – for Fortune, Sports Illustrated, Time, and Money magazines. You will also find Sue judging on the lawns of the most prestigious Concours events around the country.

Direct download: Ep1256-Sue_Callaway.mp3
Category:general -- posted at: 2:00am PST